Nike made him the face of its growing presence in basketball, and gave him his own sneaker line-called Air Jordan. The Travis Scott x Fragment Air Jordan 1 High OG SP features a new look on the iconic silhouette, thanks to an oversized backwards-facing Swoosh on the. He was paid more than any other athlete with a sneaker endorsement at the time. Rather than walking in the shadows of established athletes like Magic Johnson and Larry Bird (which may have been the case had he signed elsewhere), Michael Jordan shone in the Nike limelight. FOR PRE-ORDER (AT LEAST 30 DP REQUIRED) The Fragment Design x Travis Scott x Air Jordan 1 Retro High brings together two of Jordan Brands most influential. In the case of Jordan Brand, Travis Scott and Hiroshi Fujiwaras Fragment Design, it was a case of three masterminds coming together to collaborate on not just. 6823 Name Travis Scott x Fragment x Air Jordan 1 High OG Military Blue Colorway Sail/Black-Military Blue-Shy Pink Release Date Jul. His plan was to go through the motions to appease his parents and agent but he ultimately left with a contract unlike any other. Its the rare sneaker that satisfies the 'rule of three'sometimes, having three minds is greater than one. He was persuaded by his mother, Deloris Jordan, to visit the Nike campus in Oregon and listen to their pitch. 1 likes, 0 comments - BL Bombline Official Account (bomblinesnkrs) on Instagram: 'Fragment Design x Travis Scott x Air Jordan 1 Retro High bomblinesnkrs La Flameās Cactu. Travis Scott exclusively releases the Air Jordan 1 High OG Travis Scott for Fragment signature crafted, iconic high-heat collaboration with Hiroshi Fujiwara via raffle today on. It seems strange today, but at the time, Michael Jordan hated Nike-so much so that he refused to take a meeting with them. He wore Converse and was a personal fan of Adidas, so he took meetings with both companies, but they never reached a deal. Jordan had just come off a stellar college basketball season at the University of North Carolina. As the story goes, the year was 1984, and Chicago Bulls' rookie Michael Jordan was a hot commodity for endorsement deals, with sneakers naturally being paramount.
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